When selling products, businesses always want to find a way to stand out on the shelf. This is especially true for companies that sell fast-moving consumer goods, like food. Luckily, many packaging options are available to help catch the eye of shoppers.

One of the best packaging choices is the stand-up pouch. These pouches come in different sizes and materials and can be customized to fit your product perfectly. Stand-up pouches have a smaller impact on the environment when transported, which is great for people who care about the planet.

So why are stand-up pouches such a smart choice for packaging? 

For starters, they give your product a premium look that customers will love. Plus, they are easy to open and reseal, which keeps your products fresh and tasty for longer. And because stand-up pouches have more space than other types of packaging, you can use them to share your message and increase customer engagement.

Our flexible stand-up packaging solutions can be used to elevate any product across a range of FMCG categories, including:

1. Protein powders, nutrients, and health supplements
2. Tea and coffee
3. Baked goods
4. Beauty products
5. Sauces
6. Seasonings
7. Pre-packaged meals
8. Pet food and treats
9. Snacks and confectionery
10. Health and Beauty
11. Lawn and Garden
12. Chemical and Cleaning
13. Jerky and Biltong
14. Natural and Organic

Best of all, with a digital print partner like AllLabels, you can get special effects and other unique design elements to set your product apart from the competition. Everything from a colourful design, which can enhance your brand recognition by as much as 80%, to metallic elements and clear custom-shaped windows can bring your packaging design to life.

And if you’re uncertain about what to prioritize, our experts can help ensure your product’s packaging design matches your branding goals.

So, if you want your products to stand out on the shelf and make a lasting impression on your customers, consider using stand-up pouches. They’re a smart choice that’s good for your business and good for the planet.